HALLOWEEN PARADE
Sunday, Oct. 29
11am-2pm | FREE

Costume contests and Halloween-themed activities, including spooky sales, creepy eats, and family fun along College Ave. from Broadway to Alcatrazzz!

Trick-or-Treat College Avenue from Broadway to Alcatrazzz visiting merchants for candy, CRAFTS, and FUN surprises! (DETAILS COMING SOON!)

Oakland Public Library - Rockridge Branch
Parking Lot, 5366 College Avenue
11am - 2pm

  • Pick up Trick-or-Treat bags for the kids courtesy of Kelly S. Wright State Farm

  • Kids’ craft tables led by MOCHA

  • 11:15am Germar the Magician magic shows

  • 12:00pm Miss Salaneous with her accordion singing childrens’ songs

  • 12:45pm Slightly spooky Kamishibai stories for ages 2-7 with Librarian Ms. Erica

  • 1:30pm Childrens’ songs with Miss Salaneous

  • Games and hands-on activities

  • Share the Love Book from Oakland Public Library while supplies last; free!

College Avenue Presbyterian Church
& Rockridge Little School
Outside Courtyard, 5951 College Avenue
12pm - 2pm

  • All-ages Dance Party with DJ Danny Santos spinning groovesome Halloween Classics

  • Candy for the kiddos

  • Information on Thanksgiving Meals (including on how to donate or how to receive)

Costume Contest for Kids, Families, and Pets
Between Alcatraz and Broadway on College Avenue
11am - 2pm

The Rockridge District Association is offering prizes to a creative kid, freaky family, and furry friend.

  • Kids: Best Costume wins $50 to GoldenBug and $50 to Bella Vita

  • Families: Best Costumes wins $100 in Rockridge Gift Cards of your choice!

  • Pets: Best Costume wins $50 to Cole Hardware

Entries can be submitted on social media (just tag #rockridgeoakland or @rockridgeoakland) or by emailing marketing@rockridgedistrict.com from anywhere on College Avenue between 11am - 2pm.

Trick-or-Treat College Avenue

College Avenue Merchants will be passing out candy! Other special offers and activities are also listed where applicable!

Blick Art (5301 Broadway) 

Holy Basil Pho (5362 College Avenue)

Oakland Public Library - Rockridge (5366 College Avenue)

Sweat (5410 College Avenue)

Rockridge Day Spa (5413 College Avenue)

elizabeth H/the art of hair design (5431 College Avenue) - 25% all retail products

East Bay Booksellers (5433 College Avenue)

Atomic Garden (5453 College Avenue)

The Wardrobe Project (5461 College Avenue)

Bella Vita (5511 College Avenue)

GoldenBug (5520 College Avenue) - kids can decorate and add a paper-pumkins to their tree

Tootsies and Crush on College (5523 / 5525 College Avenue) - in-store sales 

Devan Gregori (5540 College Avenue)

Pegasus Books (5560 College Avenue)

Nathan & Co. (5636 College Avenue)

Maison d'Etre (5640 College Ave)

Acre Kitchen and Bar (5655 College Avenue 101)

Market Hall Foods (5655 College Avenue)

Marin Sun Farms (5655 College, Entrance on Shaftner) - special Halloween display in the meat case

Ben & Nicks (5612 College Avenue)

Ain’t Normal Cafe (5701 College Avenue)

Starter Bakery (5804 Gilman Avenue) - passing out cookies

Redfield Cider Bar (5815 College Avenue)

European Wax Center (5820 College Avenue)

The Yoni Temple (5851 College Avenue)

Shoes On Solano (5933 College Avenue) - discount coupons to adults that can be used thru 11/15/23

In Full Swing (5937 College Avenue)

College Avenue Presbyterian Church (5951 College Avenue) - info about the community Thanksgiving meal

Planterday (6004 College Avenue)

Transport (6014 College Avenue)

Re-Up Refills (6025 College Avenue) - passing out low-waste candy for the kids

Vita (6034 College Avenue)

… and more!!


The annual Halloween Parade is a partnership with the Rockridge District Association, Rockridge Community Planning Council, Friends of the Rockridge Library, and the Oakland Public Library.

Thank you to our Rockridge Halloween Parade Sponsor:

KELLY S. WRIGHT INSURANCE AGENCY, INC.
510-488-3505 | kellyswright.com
5273 College Ave., Ste 101
Oakland, CA 94618

License# 6007655 | Mortgage NMLS# 1550722


After Party!

Halloween Lord of Rings Themed Wine Tasting

Redfield Cider (5815 College Avenue), 6-8pm

Calling all elves, dwarves, hobbits and humans this Halloween! Join Nic Winzey, the elvish somm, in a Lord of the Rings themed wine tasting. Sip your way from the Hobbit hills of the Shire, through the Mines of Moria. Join the Fellowship in Rivendell with an elegant elven wine, try a white wine from the White City of Gondor. Sample libations fit for the Dark Lord Sauron himself. This is your quest. Call up your trusty Samwise and join us at Redfield to explore the flavors of Middle Earth with wines representing select regions across the land.*

Complete the quest by trying all the wines or enjoy wines by the glass from your favorite region; costumes encouraged!

*Was this just a bunch of gibberish? Well, if you like trying a variety of wines in different styles, and don’t mind, nay, enjoy people in costume, join us for a fun tasting. Mind the nerds!